1. Gain a larger clientele base
Everyday more people turn to the internet for their business solutions. Whether it is to research potential contractors, lawyers, or a new product, the internet introduces consumers to businesses they never would have heard of. Now people in India can learn about services a company in Seattle offers by the click of a mouse. Having a website introduces a business to new consumers and helps retain them as a client.
2. Cost effective promotion and marketing
A website is a lowcost, effective way to market your business. Television and magazine ads are great ways to publicize, but are often too expensive and do not always provide enough information. A website does not have a page or time constraint, so there is no rush to get the required information across.
3. 24 hour global presence
Consumers need information 24 hours a day. The internet is always active, and consumers around the world can look up information and conduct business at their convenience. A website allows a business to always be there for their customers regardless of the time of day.
4. Improve business to customer relationships
Websites can improve businesstocustomer relationships in more ways than just via communication, support and uptodate general information. A website can also inform a user of their project�s status, account information or balance.
5. Keep the edge on competitors
The popularity of the internet and understanding of the value of a website increases everyday. Businesses that have a website are already at a huge advantage over their competitors. In addition to having a wider clientele base, their business looks more professional and established. That also goes for the design of the website.